2026 Merchandise Trends: A Core Analysis Predicted by Goods Experts ✨

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2026 Merchandise Trends: A Core Analysis Predicted by Goods Experts ✨



πŸ“Œ Summary

The 2026 merchandise (MD) market will grow around four core values—alleviating modern anxiety (Anxiety Relief MD), incorporating local characteristics (Local Curation MD), expanding the reading experience (Post-Reading MD), and providing practical utility (Practical MD)—moving beyond simple products to satisfy consumers' psychological and experiential needs.


πŸ“– Why It Matters! (Meaning and Context)

As the scale of the merchandise industry grows significantly and establishes itself as an essential element of marketing, it has become crucial to accurately capture the changing consumer psychology and demands. The 2026 MD trends reflect these changes, specifically encompassing the increasing desire for the alleviation of modern anxiety and psychological stability, the rising interest in local culture experiences, and the ongoing emphasis on practicality in consumption. This signifies that merchandise is evolving beyond simple souvenirs into objects that provide psychological comfort and mediators that represent specific experiences. Therefore, companies can utilize these new MD trends to offer consumers fresh experiences and utility values beyond mere products.


πŸ”₯ Key Takeaways

1️⃣ Rise of Anxiety Relief MD

  • Focuses on alleviating anxiety and granting a sense of psychological stability to modern people.

  • Merchandise functions as an object providing psychological comfort, moving beyond simple commodity status (e.g., Ediya Coffee case).

2️⃣ Spread of Local Curation MD

  • Offers a new way to experience a region by featuring the local unique characteristics and stories.

  • Enhances immersion in local culture by selecting and curating local products (e.g., 29CM case).

3️⃣ Popularity of Post-Reading MD

  • Anticipated to be popular as products that preserve the emotion and afterglow felt after reading a book.

  • Expands the reading experience and offers a new experience by combining books and merchandise (e.g., Kyobo Bookstore case).

4️⃣ Continued Demand for Practical MD

  • Sustained preference for products that can be used practically in daily life.

  • Meets consumers' actual needs with practical components such as tumblers, pens, and eco-bags (e.g., McDonald's case).


πŸ” In Summary

The 2026 merchandise trends predicted by experts are summarized into four types: Anxiety Relief MD, Local Curation MD, Post-Reading MD, and Practical MD. These four trends reflect modern consumers' pursuit of anxiety relief and psychological stability, their interest in unique local culture, the expansion of experiential value, and consumption patterns that prioritize practicality. Specifically, Anxiety Relief MD strengthens its role as an object that fulfills modern people's psychological needs, while Local Curation MD and Post-Reading MD evolve to enhance the value of specific experiences—region and reading, respectively. Finally, Practical MD will sustain its popularity, fulfilling real consumer needs and driving a segment of the market. Companies can leverage these 2026 MD trends to secure market competitiveness and strengthen their relationship with consumers.


🏷️ Keywords

#Merchandise #MDTrends #2026MDTrends #AnxietyReliefMD #LocalCurationMD #PostReadingMD #PracticalMD #ModernAnxiety #PsychologicalStability #MarketingTrends



꡿즈 전문가듀이 μ˜ˆμΈ‘ν•œ 2026λ…„ ꡿즈 νŠΈλ Œλ“œ 4가지 핡심 뢄석 ✨


πŸ“Œ ν•œμ€„μš”μ•½

2026λ…„ ꡿즈 νŠΈλ Œλ“œλŠ” ν˜„λŒ€μΈμ˜ λΆˆμ•ˆ ν•΄μ†Œ, 지역 λ¬Έν™” κ²½ν—˜, λ…μ„œ κ²½ν—˜ ν™•μž₯, μ‹€μ§ˆμ μΈ νš¨μš©μ„± 제곡 λ“± λ„€ 가지 핡심 κ°€μΉ˜λ₯Ό μ€‘μ‹¬μœΌλ‘œ λ°œμ „ν•˜λ©°, λ‹¨μˆœ μƒν’ˆμ„ λ„˜μ–΄ μ†ŒλΉ„μžμ˜ 심리적, κ²½ν—˜μ  μš•κ΅¬λ₯Ό μΆ©μ‘±ν•˜λŠ” λ°©ν–₯으둜 λ‚˜μ•„κ°ˆ 것이닀.


πŸ“– μ™œ μ€‘μš”ν•œκ°€! (μ˜λ―Έμ™€ λ§₯락)

꡿즈 μ‚°μ—… 규λͺ¨κ°€ 맀년 크게 μ„±μž₯ν•˜κ³  λ§ˆμΌ€νŒ…μ˜ ν•„μˆ˜ μš”μ†Œλ‘œ 자리 μž‘μŒμ— 따라, μ†ŒλΉ„μžμ˜ λ³€ν™”ν•˜λŠ” 심리와 μš”κ΅¬λ₯Ό μ •ν™•νžˆ ν¬μ°©ν•˜λŠ” 것이 μ€‘μš”ν•΄μ‘Œλ‹€. 2026λ…„ ꡿즈 νŠΈλ Œλ“œλŠ” μ΄λŸ¬ν•œ λ³€ν™”λ₯Ό λ°˜μ˜ν•˜λ©°, 특히 ν˜„λŒ€μΈμ˜ λΆˆμ•ˆκ³Ό 심리적 μ•ˆμ •μ— λŒ€ν•œ μš•κ΅¬ 증가, 지역적 κ°€μΉ˜μ™€ λ¬Έν™” μ²΄ν—˜μ— λŒ€ν•œ 관심 ν™•μ‚°, 그리고 μ‹€μš©μ„±μ„ μ€‘μ‹œν•˜λŠ” μ†ŒλΉ„ κ²½ν–₯의 지속을 ν¬κ΄„ν•œλ‹€. μ΄λŠ” κ΅Ώμ¦ˆκ°€ 더 이상 λ‹¨μˆœν•œ κΈ°λ…ν’ˆμ΄ μ•„λ‹ˆλΌ, 심리적 μœ„μ•ˆμ„ μ£ΌλŠ” 였브제이자 νŠΉμ • κ²½ν—˜μ„ λŒ€λ³€ν•˜λŠ” 맀개체둜 μ§„ν™”ν•˜κ³  μžˆμŒμ„ μ˜λ―Έν•œλ‹€. λ”°λΌμ„œ 기업듀은 μƒˆλ‘œμš΄ ꡿즈 νŠΈλ Œλ“œλ₯Ό 톡해 μ†ŒλΉ„μžλ“€μ—κ²Œ λ‹¨μˆœ μ œν’ˆμ„ λ„˜μ–΄μ„  μƒˆλ‘œμš΄ κ²½ν—˜κ³Ό 효용 κ°€μΉ˜λ₯Ό μ œκ³΅ν•  수 μžˆλ‹€.


πŸ”₯ 핡심 포인트 (Key takeaways)

1️⃣ λΆˆμ•ˆ ν•΄μ†Œ ꡿즈의 뢀상

  • ν˜„λŒ€μΈμ˜ λΆˆμ•ˆμ„ ν•΄μ†Œν•˜κ³  심리적 μ•ˆμ •κ°μ„ λΆ€μ—¬ν•˜λŠ” 데 μ΄ˆμ μ„ 맞좀.

  • κ΅Ώμ¦ˆκ°€ λ‹¨μˆœ μƒν’ˆμ„ λ„˜μ–΄ 심리적 μœ„μ•ˆμ„ μ£ΌλŠ” μ˜€λΈŒμ œλ‘œμ„œ κΈ°λŠ₯함 (이디야컀피 사둀).

2️⃣ 둜컬 νλ ˆμ΄μ…˜ ꡿즈의 ν™•μ‚°

  • μ§€μ—­μ˜ κ³ μœ ν•œ νŠΉμƒ‰κ³Ό 이야기λ₯Ό λ‹΄μ•„ 지역을 κ²½ν—˜ν•˜λŠ” μƒˆλ‘œμš΄ 방식을 μ œκ³΅ν•¨.

  • 지역 μƒν’ˆμ„ μ„ λ³„ν•˜μ—¬ νλ ˆμ΄μ…˜ν•¨μœΌλ‘œμ¨ 지역 문화에 λŒ€ν•œ λͺ°μž…감을 λ†’μž„ (29CM 사둀).

3️⃣ 독후 ꡿즈의 μœ ν–‰

  • 책을 읽은 ν›„μ˜ 감동과 μ—¬μš΄μ„ κ°„μ§ν•˜κ²Œ ν•˜λŠ” μ œν’ˆμœΌλ‘œ μœ ν–‰ μ˜ˆμƒ.

  • μ±…κ³Ό ꡿즈의 결합을 톡해 λ…μ„œ κ²½ν—˜μ„ ν™•μž₯ν•˜κ³  μƒˆλ‘œμš΄ κ²½ν—˜μ„ μ œκ³΅ν•¨ (ꡐ보문고 사둀).

4️⃣ μ‹€μš© ꡿즈의 지속적 인기

  • μΌμƒμƒν™œμ—μ„œ μ‹€μ œλ‘œ μœ μš©ν•˜κ²Œ μ‚¬μš©ν•  수 μžˆλŠ” μ œν’ˆμ— λŒ€ν•œ μ„ ν˜Έλ„ 지속.

  • ν…€λΈ”λŸ¬, 볼펜, 에코백 λ“± μ‹€μš©μ μΈ κ΅¬μ„±ν’ˆμœΌλ‘œ μ†ŒλΉ„μžμ˜ μ‹€μ§ˆμ μΈ ν•„μš”λ₯Ό 좩쑱함 (λ§₯λ„λ‚ λ“œ 사둀).


πŸ” μ •λ¦¬ν•˜λ©΄

꡿즈 전문가듀이 μ˜ˆμΈ‘ν•œ 2026λ…„ ꡿즈 νŠΈλ Œλ“œλŠ” λΆˆμ•ˆ ν•΄μ†Œ ꡿즈, 둜컬 νλ ˆμ΄μ…˜ ꡿즈, 독후 ꡿즈, μ‹€μš© ꡿즈 λ„€ κ°€μ§€λ‘œ μ••μΆ•λœλ‹€. 이 λ„€ 가지 νŠΈλ Œλ“œλŠ” ν˜„λŒ€ μ†ŒλΉ„μžλ“€μ΄ λŠλΌλŠ” λΆˆμ•ˆ ν•΄μ†Œ 및 심리적 μ•ˆμ •κ° 좔ꡬ, κ³ μœ ν•œ 지역 문화에 λŒ€ν•œ 관심, κ²½ν—˜μ˜ κ°€μΉ˜ ν™•μž₯, 그리고 μ‹€μš©μ„±μ„ μ€‘μ‹œν•˜λŠ” μ†ŒλΉ„ νŒ¨ν„΄μ„ λ°˜μ˜ν•œλ‹€. 특히 λΆˆμ•ˆ ν•΄μ†Œ κ΅Ώμ¦ˆλŠ” ν˜„λŒ€μΈμ˜ 심리적 μš•κ΅¬λ₯Ό μΆ©μ‘±ν•˜λŠ” μ˜€λΈŒμ œλ‘œμ„œμ˜ 역할을 κ°•ν™”ν•˜κ³ , 둜컬 νλ ˆμ΄μ…˜ κ΅Ώμ¦ˆμ™€ 독후 κ΅Ώμ¦ˆλŠ” 각각 지역과 λ…μ„œλΌλŠ” νŠΉμ • κ²½ν—˜μ˜ κ°€μΉ˜λ₯Ό λ†’μ΄λŠ” λ°©ν–₯으둜 μ§„ν™”ν•œλ‹€. λ§ˆμ§€λ§‰μœΌλ‘œ μ‹€μš© κ΅Ώμ¦ˆλŠ” 지속적인 인기 μ†μ—μ„œ μ†ŒλΉ„μžμ˜ μ‹€μ§ˆμ μΈ ν•„μš”λ₯Ό μΆ©μ‘±ν•˜λ©° μ‹œμž₯의 ν•œ 좕을 견인할 것이닀. 기업듀은 μ΄λŸ¬ν•œ 2026λ…„ ꡿즈 νŠΈλ Œλ“œλ₯Ό 톡해 μ‹œμž₯ 경쟁λ ₯을 ν™•λ³΄ν•˜κ³  μ†ŒλΉ„μžμ™€μ˜ 관계λ₯Ό λ”μš± 곡고히 ν•  수 μžˆλ‹€.


🏷️ ν‚€μ›Œλ“œ

#꡿즈 #κ΅Ώμ¦ˆνŠΈλ Œλ“œ #2026λ…„κ΅Ώμ¦ˆνŠΈλ Œλ“œ #λΆˆμ•ˆν•΄μ†Œκ΅Ώμ¦ˆ #λ‘œμ»¬νλ ˆμ΄μ…˜κ΅Ώμ¦ˆ #λ…ν›„κ΅Ώμ¦ˆ #μ‹€μš©κ΅Ώμ¦ˆ #ν˜„λŒ€μΈμ˜λΆˆμ•ˆ #μ‹¬λ¦¬μ μ•ˆμ •κ° #λ§ˆμΌ€νŒ…νŠΈλ Œλ“œ


🚨주의: 이 λΈ”λ‘œκ·Έ μžλ£ŒλŠ” μ €μž‘κΆŒμ— μ˜ν•΄ λ³΄ν˜Έλ©λ‹ˆλ‹€. λΈ”λ‘œκ·Έμ—μ„œ λ‹€λ£¨λŠ” λ‚΄μš©μ€ 투자 ꢌ유λ₯Ό λͺ©μ μœΌλ‘œ ν•˜μ§€ μ•ŠμœΌλ©°, νŠΉμ • 금육 μƒν’ˆμ˜ 맀수 λ˜λŠ” 맀도λ₯Ό ꢌμž₯ν•˜μ§€ μ•ŠμŠ΅λ‹ˆλ‹€. 투자 결정은 μ „μ μœΌλ‘œ 본인의 μ±…μž„ ν•˜μ— 이루어져야 ν•˜λ©°, 이 λΈ”λ‘œκ·Έμ—μ„œ μ±…μž„μ§€μ§€ μ•ŠμŠ΅λ‹ˆλ‹€.